Victoria Devine net worth emerges from her finance occupation. She is an Australian businesswoman, financial adviser, author and podcast host. She is the founder of She’s On The Money, a personal finance brand. Additionally, she is also the founder of Zella Wealth, a financial advisory startup.
Victoria Devine net worth
The estimates of Victoria Devine net worth are not publicly disclosed. Nonetheless, her income points to her extensive financial advisory career including brand ownership, authoring, courses, speaking engagements and podcast hosting.
Occupation overview
Victoria Devine is an Australian financial educator, entrepreneur and media personality best known for transforming the way young Australians engage with money.
She began her career as a cultural engagement consultant, where repeated conversations with employees revealed that many workplace challenges were, at their core, financial stressors.
Recognizing that the real barrier to performance and wellbeing was often a lack of financial literacy and confidence, she pivoted into the personal finance space. Determined to bridge this gap, she also undertook extensive formal study to build the technical expertise.
In 2015, she founded Zella Wealth, a financial advisory business that has supported hundreds of clients in building wealth and achieving financial clarity.
Podcasts
The following year, she launched She’s on the Money, a podcast designed for millennials seeking financial freedom. It has grown into Australia’s number one money podcast, reaching approximately 1.2 million listeners each month.
The podcast demystifies complex financial concepts, removes fear from financial decision-making, and also empowers its community to take practical, confident action with their money.
Additionally, she also expanded her media footprint with The Business Bible podcast, to support small business owners with strategic and financial insights, and The Property Playbook, aimed at guiding first-time homebuyers through the property market.
Finance courses
Beyond podcasting, Victoria Devine has developed structured educational programs. The Money Masterclass simplifies complex financial frameworks into actionable tools that help participants move from financial survival to strategic growth.
The Investing Masterclass breaks down what to invest in, how to invest, and why, equipping individuals with the confidence and knowledge to also build long-term wealth.
Meanwhile, Your Best Year Yet focuses on goal prioritization, strategic planning, and habit formation, enabling participants to align their financial ambitions with sustainable systems and routines.
Victoria Devine books
- The Business Bible
- She’s on the Money
- Property with She’s on the Money
- Money Diaries with She’s on the Money
- Investing with She’s on the Money
- She’s on the Money Budget Journal
Recognitions
- Forbes 30 Under 30 Asia – Media, Marketing & Advertising (2021)
- Financial Standard 50 Most Influential Financial Advisers in Australia (2020)
Final thoughts on Victoria Devine net worth
In conclusion, through advisory services, digital education, and widely consumed media platforms, Victoria Devine has established herself as a wealthy and leading voice in accessible financial literacy in Australia.
Featured image: Victoria Devine on victoriadevine.com.au
