Manny Stul net worth emerges from entrepreneurship. He is an Australian businessman widely known as the Chairman of Moose Toys, an Australian creative toy design, development, and distribution company. Most notably, he is considered a self-made billionaire.

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Manny Stul net worth 2026

As of 20 April 2026, the estimated Manny Stul net worth is $1.2 billion according to Forbes. He has built this significant wealth through his executive position as Chairman of Moose Toys, which has seen him drive the revenue growth.

Occupation overview

Manny Stul was born to Polish Holocaust survivor parents in a German refugee camp before his family emigrated to Australia after World War II.

He built his early fortune by founding and later selling Skansen Giftware. Afterwards, he explored ventures such as organic farming.

Moose Toys leadership

Later on, Manny Stul made a pivotal investment in Moose Toys, where he assumed leadership in 2000.

Under his leadership, the company rapidly expanded into a global player, achieving top-10 toy company status in both the United States and Australia within two decades.

His strategic vision transformed Moose Toys into an innovation-driven powerhouse. The company gained worldwide recognition through blockbuster collectible lines like Shopkins, featuring playful characters such as Milk Bud and Kris P. Lettuce, and other hits like Mighty Beanz.

These products redefined children’s play patterns and propelled Moose Toys into leading positions across collectibles, crafts, dolls, games, and youth electronics.

Beyond toys, the company expanded into content creation, entertainment, and global licensing, supported by a workforce of over 700 employees across offices in Melbourne, Los Angeles, the UK, France, Germany, China, and Hong Kong.

Despite its global scale, Moose Toys retains its identity as a family-run business with strong community and charitable engagement

Manny Stul also demonstrated operational resilience during the COVID-19 pandemic, by resolving supply chain disruptions by chartering an entire ship to transport products from China.

Through his leadership, Moose Toys evolved into a major international brand, delivering industry-shaping products and achieving sustained growth, while earning prestigious accolades and maintaining a commitment to community impact.

Moose Toys brands

MrBeast Lab
Bluey
Netflix’s One Piece
The Amazing Digital Circus
The Original Wigglitz
Fan Drop
Gui Gui
Little Live Pets
Scruff a Luvs
Heroes of Goo JiT Zu
Moose Games
Cookiez Makery
Real Littles
Tile Town
XOX Kweenie
Magic Mixies
Treasure X
Dreamworks Trolls

Recognitions

Manny Stul was named Ernst & Young Australian Entrepreneur of the Year in 2015. Most remarkably, he became the first Australian to win Ernst & Young World Entrepreneur of the Year in 2016.

In 2017, he was inducted into the Australian Toy Association Hall of Fame, further cementing his legacy in the global toy industry.

In 2024, he ranked at number 47 in the Forbes’ list of Australia’s 50 Richest. As of 2026, he has ranked at number 3017 on Forbes’ World’s Billionaires List, with a net worth of $1.2 billion.

Manny Stul net worth

Overall, Manny Stul’s journey from refugee beginnings to a global business leader, reflects how he has built significant wealth defined by entrepreneurial success, strategic innovation, and resilience.